Gong: call intelligence

16%per Gong

New inside sales team used AI call briefs to auto-draft personalized follow-up emails that mirror prospects' words, trackers to check messaging and trigger coaching, and deal-risk views to keep the forecast honest.

Industry: Restaurant POS software (B2B SMB)
Tools named: Gong (Revenue Intelligence, Gong Engage generative AI)

Reported results (as quoted): "Just three months after adopting Gong, they've seen a 16% increase in win rates, a 30% increase in revenue per rep, and 95% accuracy in their sales forecasts."; "60% reduction in the time it takes to onboard new hires."

Note: New team with no prior baseline process, so gains are partly from building the process at all.

Source

Company: SpotOn · Vendor case study · https://www.gong.io/customers/case-studies/how-spoton-increased-win-rates-by-16-through-productivity-gains

Related use cases

Gong: Call the forecast with AI-guided deal risk · Gong
Gong: Track account health to protect renewals · Gong
Gong: Spot expansion opportunities across your book · Gong
Gong: Fill missing emails and phone numbers before outreach · Gong
Gong: Turn past conversations into personalized outreach · Gong
Gong: Get warnings on deals at risk · Gong
Gong: Use win/loss data to find what wins deals · Gong
Gong: Ask questions across every call and email in a deal · Gong

Get The Sales Prompt Playbook free, plus The Next Best Action weekly email (optional; the hub stays open)